The creators of the new app version strived towards improving the user’s experience through simplification. The process resulted in a whole new visual identity that will help turn cooking into artistry.
Improved Visual Identity
Amazing presentation has always been a signature feature of the MyGreatRecipes app. Now, following the three key guidelines: simplicity, high-quality photos, and no extra text, we have taken the app to a whole new level.
The new Discover page is back to basics with a simplified redesign that includes sections and shows one recipe card at a time.
Speaking of the recipe cards, they are brand new as well. Our team of designers worked hard to deliver the most mouthwatering content there is! We kept the instructions simple and to the point in order to increase your efficiency in the kitchen. You can still find the trending collections but with better looks!
Looks are nothing without functionality. The new MyGreatRecipes app is now even easier to use. We have removed the timeline and implemented the redesigned side menu in the bottom navigation. The profile icon, now with a profile image, is in the top navigation.Our powerful search tool allows you to search over 100k recipes by ingredients or meals.
The number of food categories is reduced, as was their look. Our idea was to guide the user visually so, we replaced the category photos with simple (but nevertheless cute) illustrations and introduced new category titles. This improvement, besides visual advantages, also contributes to a more efficient search.
Download the MyGreatRecipes app and discover great recipes, tips & ideas that will make your life more delicious!